The Geography of Giving: Why Place-Based Approaches Matter

We recently hosted a Meet the Institute webinar featuring updates on The Shorefast Institute’s latest initiatives, followed by this month’s feature presentation from Tara Janzen and Beth Zener.

Feature Presentation: The Geography of Giving – Why Place-Based Approaches Matter

What happens when fundraising strategies are rooted in place? Tara and Beth explored how grounding philanthropy in local context changes the dynamics of trust, accountability, and equity. Through stories of campaign milestones and creative partnerships, they showed how focusing on “where” opens new possibilities for donor engagement and community impact. Their discussion highlighted practical lessons from the field of place-based fundraising, offering participants actionable ideas for strengthening their own fundraising and social impact work.