Uncovering & Harnessing
the Power of Place
A national initiative to catalyze the holistic development of local economies, big and small.
Creating thriving economies that promote dignity for more people and more places.
The Institute brings together economic actors from communities, governments, and markets to develop, refine, and expand place-based approaches.
Why Place?
We live, work, and make meaning in physical locations. When these places thrive economically, so do the people, nature, and culture within them.
What is Economic Development?
Economic development is the process of improving a region's economic well-being through initiatives that enhance growth, expand business activity, and increase employment opportunities.
What is Place-Based Economic Development?
A place-based approach capitalizes on the unique strengths and assets in the places we live to transform local potential into national prosperity. It fosters solutions that respond to the intrinsic natural and cultural assets within communities.
Local Development, National Prosperity
By creating new models and networks to share insights and best practices, activate entrepreneurship, and develop coordinated financial strategies and tools, we can build a more prosperous and resilient Canada.
Interested in partnering with us?
Learn about our consulting services and workshopsThe Shorefast Institute’s methodology is grounded in the Economic Stewardship Framework.
We put community coordination and the economic stewardship table at the centre. Before any lever can be pulled, the economic actors in a place need to come together across markets, governments, and communities to coordinate and act as economic stewards of the place they share.
Effective coordination and stewardship depends on access to data about the local community; policies that support the places we live; literacy, or understanding of how the economy affects us at the individual, business, and community level; and access to financial capital.
The Shorefast Institute works alongside communities and across sectors to advance each of these areas.
To learn more – Contact usThe Shorefast Institute works alongside communities and across sectors to advance each of these areas.
“Strong communities are natural ecosystems of innovation.”
"By strengthening the capacities of communities to identify, harness, and amplify their specific assets, we can help enable economic agency and prosperity for places big and small."
-Zita Cobb, Founder
Latest Updates
NEWS

Greater Victoria and the Practice of Place at Every Scale
by Shorefast Institute
Posted on Sept 1, 2026
In this instalment, we speak with Dallas Gislason, Executive Director, Regional Economic Development at the South Island Prosperity Partnership (SIPP), and Carol Hall, Senior Director...Read the articlePosted on Sept 1, 2026
News

Esquimalt: The Place to Be – and the Place to Test a New Idea
by Gwen Patrick, Financial Innovation Lead
Posted on June 15, 2026
This spring at BCEDA (British Columbia Economic Development Association)‘s B.C. Economic Summit in Penticton, British Columbia, Terése Finegan and I...Read the articlePosted on June 15, 2026
Webinar

Building Canada’s Economy, Place by Place
September 23, 2026
2:30PM NL | 1:00PM ET | 10:00AM PT
Join Simon Kennedy, John Knubley, and Zita Cobb, Founder and CEO of the Shorefast Institute for Place-Based Economies for a...Register2:30PM NL | 1:00PM ET | 10:00AM PT




